Retail and Brand Coaching Expert
Department: Education
Employment Type: Fixed Term - Full Time
Location: The Midlands & North UK (Education Manager Field Based)
Reporting To: Angela Taylor
Description
The role of the Retail and Brand Coaching Expert is to deliver engaging and inspiring theoretical and practical training for the retail division, support customer events, and promote promotional activities.
The key focus of this role is to enhance the skills and knowledge of retail professionals, ensuring they deliver a high-quality ELEMIS retail journey. This includes incorporating skilled Elemis consultation and premium retail services, engaging and accurate product recommendations, utilising effective sales skills techniques to support store AVO and KPIs, and coaching the retail team to deliver outstanding ELEMIS customer experience.
This role works with the Head of Retail Education to support business goals and brand awareness and drive company sales within the retail channel. The Retail and Brand Coaching Expert North will be focused on supporting the main ELEMIS doors, across speciality, premium and owned locations within the North of the UK.
Key Responsibilities
· Educate staff on the features and benefits of all ELEMIS product franchises strengthening product knowledge throughout the channel leading to increased customer confidence levels and retail sales.
· Provide training on all NPD, retail services and seasonal GWP’s to maximize sell through.· Work collaboratively with your southern counterpart to provide onboarding training for all new retail staff at the ELEMIS Training Academy.
· Create and share best practice guidelines and operational manuals to support retail teams in delivering exceptional customer experiences and adherence to brand standards.
· Prepare and present regular reports to Head of Retail Education on the effectiveness of coaching programs, highlighting successes, challenges, and recommendations for future initiatives.
· Provide feedback to the Head of Retail Education on content development needs for the market and assist with support on key projects as requested.
Skills, Knowledge & Expertise
· Beauty Therapy qualification to NVQ level 3 or equivalent, including facial and body electrical· Teaching qualification highly desirable · Passionate about beauty retail and professional skin services.· Good level and standard of UK/European education or equivalent· Proven experience working in a retail environment demonstrating successful attainment of monthly store KPIs· Previous training and coaching experience within the retail area· General computer literacy in Microsoft Word, Excel, PowerPoint, and Outlook· Familiarity with health and safety regulations in the beauty industry.
· Knowledge of retail trends
Job Benefits
- Generous Staff Discount on all your favourite ELEMIS products and spa treatments, as well as discounts on L'OCCITANE Group products (including L'Occitane, Erborian and more)
- Excellent well-being policies including enhanced Maternity & Paternity policies, Income Protection, Life Assurance and more
- Generous Holiday Allowance, increasing with length of service
- Company Pension Scheme
- Bonus/Commission Scheme
- Healthcare Cash Plan (with Dental)
- Private Medical Insurance
- Employee Assistance Programme for all Associates and their families
- Cycle to Work Scheme, Season Ticket Loan, Length of Service Awards
- Much, much more!
*Some benefit eligibility is based on length of service or contract type
